History of media (wykład) - 2019/2020

Course description
General information
Lecturer:Ks. dr Marek Pytko
Organising unit:Faculty of Social Sciences - Instytut Dziennikarstwa i Zarządzania
Number of hours (week/semester): 2/30
Language of instruction:Język polski
Course objective
A1 Providing knowledge about different periods of media development and their transformations throughout the universal history
A2 Acquiring the ability to understand the influence of the media in the context of their impact in various historical periods
A3 Acquisition of competences in understanding the impact and importance of the media in the contemporary information society
Prerequisites
K1 General knowledge in the field of universal history
K2 Ability to understand and correctly interpret historical facts
Learning outcomes
KNOWLEDGE
K1 Student knows the historical phases of media development, calls and defines communication and historical ages related to social communication
K2 Student is able to combine the most important historical events with the development of media
K3 Student defines individual media and calls the right types of transmission genres in particular media development ages
SKILLS
S1 Student organizes knowledge of media history in the context of general history, expands journalistic knowledge of civilizational changes related to the media contexts
S2 Student is critically able to look at the process of creating and producing media messages
COMPETENCES AND ATTITUDES
K1 Student acquires sensitivity to the complexity of media and communication processes in social life, becomes capable of critical analysis of media messages from a historical perspective
K2 Student sees the media as tools for building social relations and uses them effectively
K3 Student becomes a conscious recipient and broadcaster of the media, able to ethically use them in social life
Teaching method
Lecture, multimedia presentation (projector + computer).
Course content description
.
- The era of oral communication: the power of word, the rumor, the social life of primary cultures
- The epoch of writing and the alphabet, personal identity
- Books and the first newspapers, period of the Middle Ages
- Gutenberg and the era of printing, changes in language, author and intellectual property. The effects of printing: man, society, science, state, protestant reform
- First press improvements, iron print helper, typewriter
- History of global press: first newspapers, magazines
- History of the development of the Polish press
- The rise and development of photography, the birth of cinema
- Sculpting of sounds, mechanical music, circumstances of the telegraph and telephone post
- The rise and history of the radio, the impact and effects of the action
- The rise and history of television, the impact and effects of action
- Digital age, the era of the cell, computer, Internet
.
Forms of assessment
A. Assessment of the student\'s work on the basis of: an oral exam, content of lectures and literature
B. Description of requirements at the level:
Grade 2:
(K) Student does not know the most important stages of media development, including the press (mainly in Poland) from the early 17th century
(S) Student is not able to associate the relationship and link between general history and media history
(C) Student is not able to draw conclusions from the media transformation in particular historical periods with their effects in contemporary communication of the \"information highway\"
Grade 3:
(K) Student knows only in individual cases the stages of media development including press (mainly in Poland) from the early 17th century
(S) A student in individual cases is able to identify dependencies and connections between general history and history of media
(C) Student in individual cases is be able to draw conclusions from the media transformation in specific historical periods with their effects in the modern communication of the \"information highway\"
Grade 4:
(K) Student knows most of the stages of media development including press (mainly in Poland) from the early 17th century
(S) In most cases, student is able to associate the relationships and connections between the general history and the history of the media
(C) In most cases, student can draw conclusions from the media transformation in particular historical periods with their effects in the modern communication of the \"information highway\"
Grade 5:
(K) Student distinguishes all stages of media development including press (mainly in Poland) from the early 17th century
(S) Student can independently associate dependencies and connections between general history and history of media in all cases
(C) Student in all cases is able to draw the conclusions from the media transformation in particular historical periods, along with their effects in the modern communication of the \"information highway\"
Required reading list
Basic literature:
1. Goban Klas T., Zarys historii i rozwoju mediów, Wydawnictwo Naukowe, Kraków 2001.
2. McLuhan M., Zrozumieć media, Warszawa 2004.
3. Wolert W., Szkice z dziejów prasy światowej, Kraków 1977.
4. Godzic W., Telewizja jako kultura, Kraków 2002.

Additional Literature:
1. Levinson P., Miękkie ostrze. Naturalna historia i przyszłość rewolucji informacyjnej, Warszawa 1999.
2. Grzelewska D, Prasa, radio i telewizja w Polsce, Elipsa, Warszawa 2001.
3. Fang I., A History of Mass Communication, Six Information Revolutions, Focal Press, Boston, Oxford 1997.
Field of study: Journalism and Social Communication
Course listing in the Schedule of Courses:
Year/semester:Year I - Semester 1
Number of ECTS credits: 3
Form of assessment: Examination